LITT

I extended LITT’s existing brand into a broader visual language, using its colours and core proposition to create a series of pitch decks tailored to different briefs and stages of funding, and designed a landing page that drives ad traffic to their app. I also used the new visual language to guide AI-generated imagery for their blog articles.

Alongside this, I developed and proposed App Store visuals, exploring how the brand could evolve across its digital touchpoints.